Mike Cernovich’s latest hit this week, and it’s a great romp through the rise of Trump and the movement behind him: from the reasons why he’s doing well with certain groups, to a surgical take-down of those who oppose him and his supporters. Mike manages to hit quite a few people who really deserve it on their hypocrisy, lies, and shenanigans in a relatively compact portion of the book.
After setting the stage for the why and how of Trump Mike segues into Trump’s mindset, and how Trump uses mindset to propel himself forward — to keep momentum. He does a great job with that, complete with quotes illustrating the power of mindset. At the same time, Mike makes the mindset attainable for anyone reading it with real life examples.
This isn’t “how to get rich quick” snake oil — there are no promises made about making money. All this book can do is set you up with the proper mindset. You have to go out and face the world — and anyone offering a different solution, tricks or hacks, is a bullshit artist. No one can be successful for you — no one can even define it for you. This book, though, is a great starting point.
(A brief aside: I need to also review Gorilla Mindset by Mike Cernovich, a much longer and more in-depth look at Mike’s own mindset and training.)
As you can tell from this review so far, I enjoyed the hell out of this book. I read it in three sittings over the last day and a half, and I don’t think I’ve ever bookmarked so many pages in a row in the Kindle app. The last third of the book is all about the mindset and going out and accomplishing things and by the end of it I was pumped and motivated to do things — specifically, this review.
The book isn’t flawless, of course — a few times I noticed grammatical glitches that take nothing away from the product — but it’s a damn good read and approachable. Mike’s delivery is great, without getting bogged down by trying to make his words pretty or elaborate and hard to follow.
If you only trust stuffy academics with no real-world success then this book isn’t for you. This isn’t to say he’s dumbing it down or talking down to the reader, but rather to emphasize that the book is approachable and easy to read: high signal, low noise, no fluff. No bullshit.
Pick it up, read it. You have shit to do: go get it done with the proper mindset.